Assessment Details

Step 1: Choosing a Company

Evaluate Walmart’s sustainable competitive advantage using the SWOT analysis technique.

Continue to Step 2: SWOT Analysis.

Step 2: SWOT Analysis

Write a 700- to 1000-word modified SWOT analysis that includes the following:

  • An introduction with a detailed description of the company
  • A SWOT analysis diagram that includes strengths, weaknesses, opportunities, and threats
  • An evaluation of how specific internal factors (strengths and/or weaknesses) support and/or promote a sustainable competitive advantage. Examples may include:
  • Financial, physical, or human resources
  • Access to natural resources, trademarks, patents, or copyrights
  • Current processes (employee programs or software systems)
  • An evaluation of how specific external factors (opportunities and/or threats) support and/or promote a sustainable competitive advantage. Examples may include:
  • Market trends (new products or technology advancements)
  • Economic trends (local and/or global)
  • Demographics
  • Regulations (political, environmental, or economic)
  • A conclusion with an evaluation of how the company has retained its competitive advantage

Include in-text citations and a reference page with at least 2 sources.